---
title: "Task: What is the Brand Guardian Task and how do you use it?"
last_updated: "2026-04-01T12:35:44.550Z"
category: "Tasks"
canonical_url: "https://maybeclients.com/h/mash-help-centre/task-what-is-the-brand-guardian-task-and-how-do-you-use-it"
help_centre: "MaSH! Help Centre"
---

# Task: What is the Brand Guardian Task and how do you use it?

Brand Guardian

Category: Instagram-connected

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|  | Also useful for
Creative, Account Management | Primary team
Community Management & Brand Protection | Frequency
On demand |
WHAT THIS TASK DELIVERS

Reviews Instagram account content for brand consistency, compliance, and accessibility. Rewrites captions and builds pre-publish checklists and do/don't guides. This Agent is directly connected to Instagram.

How it is triggered: On demand via Teams. Every prompt must reference Instagram explicitly the Agent is directly connected to Instagram and requires a platform reference to retrieve live account data.

WHAT IT PRODUCES

Brand audit, rewritten captions, compliance flag list, accessibility report, CTA library, or do/don't guide depending on the task.

BEFORE YOU USE THIS AGENT

Every prompt must reference Instagram. Without this, the Agent cannot retrieve live account data or apply platform-specific rules.

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FREQUENTLY ASKED QUESTIONS

Q  Why must every prompt reference Instagram?

A  Your Brand Guardian is connected directly to Instagram. Without an explicit Instagram reference, the Agent cannot retrieve live account data or apply platform-specific rules.

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Q  Can it build a pre-publish checklist for the community team?

A  Yes. Ask it to create a pre-publish checklist based on your brand guidelines. Particularly useful for onboarding new community team members.

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EXAMPLE PROMPTS REPLACE {PLACEHOLDERS} WITH REAL VALUES

|  | > | Review our Instagram account @{account_name} and flag any recent posts that don't match our {brand_guidelines} tone, claims, or visuals. |
|  | > | Pull the latest Instagram posts from @{account_name} and suggest specific edits to captions to improve clarity and consistency. |
|  | Audit these Instagram captions from {date_range} for readability, accessibility, and brand voice, then rewrite the weakest {count}. | > |
|  | > | Check our Instagram posts for missing accessibility basics alt text ideas and on-image text legibility using {brand_guidelines}. |
|  | On Instagram, identify which posts in {date_range} may need a disclaimer based on {industry_rules} and propose compliant wording. | > |
|  | For Instagram, rewrite this caption {caption_text} into {num_variations} on-brand options with different CTAs. | > |
|  | On Instagram, create a do/don't guide for captions and on-image text for {team_name} using {brand_guidelines}. | > |
|  | On Instagram, suggest a pre-publish checklist for every post based on {brand_guidelines}. | > |
|  | > | For Instagram, create {num_variations} caption hooks for {campaign_name} fitting {brand_guidelines} and avoiding {banned_phrases}. |
|  | > | On Instagram, evaluate whether posts from {date_range} feel like one coherent brand and propose a simple style system. |
TASK SCOPE

|  | This task does | This task does not |
|  | ✓  Audit Instagram accounts for brand tone, visual consistency, and claims | ✗  Operate on platforms other than Instagram |
|  | ✓  Rewrite captions to match brand guidelines | ✗  Post or schedule content directly |
|  | ✓  Check for legal and compliance risk in Instagram posts | ✗  Replace formal legal review for regulated industries |
|  | ✓  Assess accessibility of images and captions | ✗  Access accounts it has not been granted access to |
|  | ✓  Build caption libraries, checklists, and do/don't guides |